How To Fail Forward and Be Proactive | Sian Sutherland

May 27, 2022

One of the subjects that comes up time, and again is failure. In this short, I discuss failure with the epic and spectacular Sian Sutherland. She is a serial entrepreneur, having launched a branding agency, set up a Michelin star restaurant and built an innovative global skincare business. Sian leaned into her calling and co-funded A Plastic Planet, a global campaign organization with a single goal – to ignite and inspire the world to turn off the plastic tap for good.

With Sian, we unpack the brilliance of failure, embracing what we don’t know and being our own unique selves. She reveals how to fail forward and be proactive in life and business.

If you have a question or feedback on the series send me a message on Instagram (@deedoubleespresso) or email me at